A new category of awards i.e. popular film Oscar, which was planned by the Academy of Motion Picture Arts and Sciences has been shelved by the film academy president John Bailey. It was done after facing huge and widespread backlash by the critics. The president, John Bailey said that the new category was very well-intentioned and it was done to showcase the changing nature of the film industry but the whole idea was very much misunderstood by the film critics.
The Academy of Motion Picture and Arts and Sciences which gives Oscar awards is facing the shortage of audience and viewers. The ratings for the 90th Academy Awards was an all-time low of 26.5 million. This was the first time that the Academy Awards fell below 30 million viewers since 2008.
To increase the viewership of the Academy Awards, the academy has started its research to find new category of awards that could be inducted in the Oscar awards. Previously, it has added “Outstanding achievement in popular film” awards in the last month. It plans to add more categories to enhance the number of viewers and also engulf emerging ideas and trends in the film industry. The Academy has also brought changes into the duration of the awards ceremony, it has now shortened the awards ceremony to 3 hours. Also from the year 2020, the Oscars will be given on 9 of February. The upcoming Oscars will be held on 24th February 2019 in Los Angeles.
Tags : #Entertainment#Hollywood#Oscar