Now, the viewer doesn't want to see the advertisement during their entertainment time. In this 21st century, people are getting smarter day by day and now they don't want to see the senseless content. So instead of viewing a television programme, viewers are shifting toward the original content of Amazon and Netflix. Youtube is also trying to give competition to Online Netflix and Amazon programmes.
Alphabet Inc’s YouTube is making scripted stories and other original online programmes for France, Germany, Japan, Mexico and Indian markets. YouTube is creating these programmes for its paid subscription service users.
YouTube Original Programming’s global Head Susanne Daniels, said that they will launch programmes in different categories like Music, documentaries, reality series, talk shows and scripted series.
They also told that the YouTube Premium, monthly subscription service formerly called as YouTube Red and they will also release other contents on YouTube’s free service with advertisements. YouTube also said that it has already started a reality show in South Korea and one also in India. Reality Show of South Korea had boosted subscription as it had South Korea's pop band Big Bang.
First Original Show from YouTube came on its Premium services in 2016. It also had one program with Hollywood stars and also released children shows.
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