News By/Courtesy: Yash Keshari | 01 Jun 2020 19:15pm IST

HIGHLIGHTS

  • The COVID-19 pandemic has changed the fashion industry forever.
  • Before the emerge of the pandemic, the mask was hardly used by the civilians, and it is being used by everyone.
  • The pandemic would sure affect the lifestyle of the citizens in a positive way.

The coronavirus has shaken down the entire world. Today, the companies are in a race of survival of the fittest. The rise of the pandemic will positively change every economical sector. It has also affected the fashion sector. The fashion, however, is a perpetual entity that strives and strengthens in every century. “Tere Naam”, “Dabanng”, and “Six-pack” etc. are some famous styles that emerged in India with reputation. As India moves further to combat the pandemic, every sector must prepare wisely to support the economic pillars of the country.
The Mask Revolution
Before the emergence of the pandemic, civilians rarely used masks, exceptions when there was need against pollution or disease, etc. Hospitals, scientists, workers manufacturing a dangerous product, defense services, etc. use the masks more frequently. But the situation now is quite intriguing! The mask revolution thanks to the pandemic, is here.
Although I don’t support the pandemic, the virus has forced people like us to live in our homes all day are now in less contact with a disease. For such an overwhelming credit, frequent use of hand washing, sanitizers, and masks should be accredited. The pandemic has forced the human to think of alternatives to daily life routines. The fashion industry understands this very well and it has adopted a new way of lifestyle and fashion which is fashionable masks and customized clothes for a pandemic.
These masks are available in every color and style which would suit your clothing. South Africa, in such respects, is trending for the same fashion. From color-coded to graffiti, masks are available also according to your mood. If you are angry, go for red or if you're in a relaxed mood, go for white, etc. This may sound dumb, but people are going for this fashion!
An advertisement launched by the government of India in such respect portrays sportsmen and sportswomen to advertise for the mask revolution that is making handmade masks in the home. This advertisement has portrayed customized fashionable masks.
What about the other apparel?
Leaving the mask stuff behind, people will dress with full wear clothing apparel either from their closets or by purchasing from the market. Since, as per the guidelines of prevention of COVID-19, the people should cover themselves, maintain social distancing, and wear masks, etc. to prevent themselves from being a victim of the virus. The masks will also be a part of the apparel and if necessary, to satisfy the fashionable mind of a buyer will come with a set of fashionable gloves.
Summing up
The pandemic will, to be sure, affect the lifestyle of the citizens positively. It would change the way we dress or eat, etc. to a more simplistic and preventive style. This would also alter the behavioral mood of a fashion enthusiast. Now, in these events, the fashion enthusiasts would try to innovate something new, something which would further reform the fashion industry to a new level, something big indeed.
THIS ARTICLE DOES NOT INTEND TO HURT THE SENTIMENTS OF ANY INDIVIDUALCOMMUNITYSECTOR RELIGION ETCETERA. THIS ARTICLE IS BASED PURELY ON THE AUTHOR'S PERSONAL VIEWS AND OPINIONS IN THE EXERCISE OF THE FUNDAMENTAL RIGHT GUARANTEED UNDER ARTICLE 19(1)(AAND OTHER RELATED LAWS BEING FORCE IN INDIAFOR THE TIME BEING.

Section Editor: Pushpit Singh | 03 Jun 2020 13:54pm IST


Tags : Coronavirus, Covid-19, Fashion, Mask, Fashion Industry

Latest News







Copyright Kalyan Krishna MediaZ Private Limited. All rights reserved. Unless otherwise indicated, all materials on these pages are copyrighted by Kalyan Krishna MediaZ Private Limited. All rights reserved. No part of these pages, either text or image may be used for any purpose. By continuing past this page, you agree to our Terms of Service, Cookie Policy, Privacy Policy and Content Policies.